Frequently Asked Questions - Rude Health

Frequently Asked Questions

FREQUENTLY ASKED QUESTIONS

ALMOND DRINK

NO ARTIFICIAL ANYTHINGS?

We do not add any artificial emulsifiers, additives, or preservatives to our drinks and therefore the ingredients do sometimes separate a little – this is perfectly normal and the drink is not ‘curdling.’

WHY DOES ALMOND DRINK ONLY CONTAIN 1% ALMONDS?

We found that this was the perfect amount for a delicious and smooth almond taste. If we added more almond it began to taste like marzipan, whereas any less simply tasted of rice.

Each of our drinks contain 5 ingredients or less and is made with 100% organic ingredients, we do not add any thickeners, stabilisers or sweeteners. This is what gives the Almond Drink its refreshingly smooth and clean taste.

SHAKE IT UP

To mix all the ingredients really thoroughly, remove the cap and seal, replace the cap, and then shake vigorously.

TEA AND COFFEE

It does help to wait for your boiling tea or coffee to cool a little before adding almond drink.

WANT MORE ADVICE?

Please do call us.

GRANOLA

At Rude Health HQ we’re a hubbub of innovation. We’re fascinated by finding the ultimate ingredients. Slouching on laurels is not allowed. When we have an itch to tweak and improve a recipe – it’s seriously itchy. Enter granola.

Reduced sugar

We are always challenging ourselves and wanting to make sure we make food that has the best possible ingredients whilst achieving the balance of taste and health. After customer feedback we have gone above and beyond to reduce the sugar content in our granolas but still maintaining the best quality ingredients.

No more wholemeal wheat flour

After revisiting the granola recipe we have decided to remove the wholemeal wheat flour in our granolas. Times are constantly changing and we feel that this is no longer a required ingredient in order to make the best possible granola. We really care about our ingredients and we are always looking at ways that we can improve our recipes for taste and health benefits.

Want to know more? 

Please do call us.

OUR FOOD & DRINK

WHAT’S THE BEST MILK ALTERNATIVE OPTION FOR MY BABY/CHILD?

Again, we advise speaking to your GP whilst considering the nutritional requirements of your baby/young child.To make sure you get a variety of different minerals you could choose a variety of alternatives. For more information on the wider picture, please read our “Let’s Talk About Rice” post.

HOW IT’S MADE

WHERE ARE YOUR FOODS MANUFACTURED?

All of our Mueslis and Porridges are blended in England.

Our Oatys are baked in Scotland, using Scottish Oatmeal.

Our Granolas, Light Cereals, Drinks and Thins are all manufactured in Europe. We only ever use manufacturers who meet our standards for quality and sustainability, close to areas where the ingredients are grown naturally and who we have known and used for years.

PACKAGING

IS YOUR PACKAGING RECYCLABLE?

Impressed by our package? We hope so. The cardboard’s sourced sustainably and is 100% recyclable – please do your bit. Yes, yes, we know there’s a plastic bag inside, but that’s the best way to stop the cereal getting damaged, which would be the biggest waste of all. The plastic can be thin, but this is because we want to use as little of it as possible.

The cardboard we use to package our drinks comes from responsible sources, please do recycle where possible.

MY CEREAL ALWAYS FALLS THROUGH THE HOLE IN THE BOX ON THE FLOOR, PLEASE COULD YOU RE-THINK THE HOLE?

We chose to have the window in the box to allow consumers to see the product before buying to demonstrate that we are proud of our foods and are transparent in everything we do from sourcing to selling.

If you find that your cereal can spill through the hole, we suggest lifting the bag above the box before pouring and then easing back into the box when you’re finished.

INGREDIENTS

WHERE DO YOU SOURCE YOUR INGREDIENTS?

All of our porridges are made with 100% Scottish Oats.

Our Mueslis are made with a mix of Scottish oats and English Oats, with the exception of Nutty Crunch.

We buy the majority of our fruits, nuts and seeds from Europe or from countries around the Mediterranean, from areas where they grow best, where they have been grown historically and sustainably, and always from the same producers who we have used for years.

WHY DO YOU USE SUGAR IN YOUR OATY BISCUITS?

We use a very small quantity (less than 2%) of unrefined cane juice sugar to achieve the best flavour with the smallest amount of sugar possible. We don’t have strict diet restrictions, but believe in everything in moderation. We make our food to taste how we would want it to, and we eat it! We only ever use unrefined natural sugars such as honey, date syrup and unrefined cane juice sugar because of the nutrients retained within the sugar and the richer flavour. To find out more about sugars, see our Eat Right Breakfast Discussion on Sugars.

WHY DOES THE ALMOND DRINK ONLY CONTAIN 1% ALMONDS?

We found that this was the perfect amount for a delicious and smooth almond taste. If we added more almond it began to taste like marzipan, whereas any less simply tasted of rice.

Each of our drinks contain 5 ingredients or less and is made with 100% organic ingredients, we do not add any thickeners, stabilisers or sweeteners. This is what gives the Almond Drink its refreshingly smooth and clean taste.

WHY DO YOU ADD RICE TO YOUR ALMOND AND COCONUT DRINK?

The Rice acts as a natural thickener in our Drinks, we use Rice rather than adding artificial thickeners or other additives so that our Drinks are as pure, simple and natural as possible.

All our dairy-free drinks are unsweetened.  The natural sweetness in the Brown Rice, Almond and Coconut drinks comes from the rice.  At about 5%, the sugar level is about the same as the sugar level in milk (which is about 5% for skimmed, semi-skimmed and whole).  This level of sweetness is higher than plain uncooked rice because of the unique way we make our dairy-free drinks.  We achieve the smooth & silky texture of our drinks without using emulsifiers or thickeners by soaking the rice in Italian mountain spring water until it dissolves and becomes a smooth liquid.  The long soaking causes some of the starches in the rice to turn into sugar.

WHY DO YOU USE COLD-PRESSED SUNFLOWER OIL IN YOUR DRINKS?

We used a tiny amount (1%) of cold-pressed sunflower oil in our Oat, Almond and Brown Rice Drink to act as an emulsifier and to create a deliciously smooth and creamy drink.

We chose to use cold-pressed oil as it has been minimally processed, it also retains a fuller flavour and greater nutritional value.

WHY DO YOU NOT ADD CALCIUM TO YOUR DRINKS?

Our delicious drinks are a refreshing alternative to milk and are made with five or less ingredients. We only use the kind of ingredients you’d have in your own kitchen and source them from fields, orchards and vines – not laboratories. We add nothing to our drinks (emulsifiers, thickeners, sweeteners) and take nothing away from them – we believe that pure, simple and natural is best. We recommend trying to get your calcium from other natural sources, such as spinach, broccoli, tahini, almonds, chickpeas and figs.

HOW DO YOU REDUCE PHYTIC ACID IN YOUR DRINKS?

We soak our brown rice and our gluten-free oats for many many hours to neutralise the effects of phytic acid in our Brown Rice Drink and Oat Drink.

Rude Health recommends and encourages soaking. We soak the oats in our porridges and muesli. You’ll see this in our serving suggestions and cooking guidance on our packages. Nick, our resident World Porridge Champion, always soaks his oats overnight.

IS YOUR RICE MILK SUITABLE FOR MY BABY / YOUNG CHILD?

 Our drinks are not a nutritional replacement to milk and aren’t suitable as a substitute for breast milk or weaning milk. After weaning months you can incorporate our drinks into a dairy-free diet following nutrition advice given by your GP.

DIETARY NEEDS

WHY ARE YOUR PORRIDGES NOT GLUTEN-FREE?

Oats as a grain do not contain gluten, however it does contain a protein very similar in molecular structure to gluten, called avenin. Avenin may cause some trouble for people who cannot tolerate gluten, while others may find that it is not a problem. For a porridge to say it is ‘gluten-free’, it will still contain the avenin structure as strictly speaking this is not gluten, however it will have been grown and manufactured in an environment where no cross contamination could occur with other gluten-containing grains e.g. wheat.

Our oats are not ‘gluten-free’, as they have not been grown and manufactured in this way, and may contain traces of gluten containing grains.

If you cannot eat gluten and are unsure if you can eat oats, we recommend that you follow your doctors advice and the advice on the coeliac website which recommends introducing oats to your diet in small quantities to see how your body reacts.

If you are looking for a gluten-free breakfast option, we have two gluten-free cereals including Puffed Brown Rice and Honey Puffed Oats.

WHICH OF YOUR FOODS ARE KOSHER?

The Ultimate Muesli, No Flamin Raisins, Super Fruity, Nutty Crunch, Daily Oats, The Oatmeal, Fruity Date, 5 Grain 5 Seed, The Ultimate Granola, Strawberry & Raspberry Granola, Honey & Nuts Granola, Spiced Apple Granola, Puffed Oats, Honey Multiflakes, Honey Puffed Oats, Puffed Brown Rice, Multigrain Thins, Brown Rice Thins, Corn Thins, Oat & Spelt Thins, The Pumpkin, The Beetroot, Almond Drink, Brown Rice Drink, Oat Drink, Coconut Drink.

WHAT ARE THE GLYCAEMIC INDICES OF YOUR FOODS?

Unfortunately, we cannot provide you with the Glycemic Index rating of our foods. We looked into getting the Glycemic Index of some of our foods, however there was great variety with the results and we did not want to publish these, as we can’t guarantee the validity. We can however assure that all of our foods are produced using whole grains, which release energy slowly. We only use natural unrefined sugars in our foods containing sugar, and keep the quantity to a minimum. 

VALUES

WHAT DO YOU DO FOR THE ENVIRONMENT?

We don’t inherit the earth from our parents, a wise proverb says, we borrow it from our children. We like to give things back in good nick, whether they’re bicycles, pencils or planets. That’s why our food is made with sustainably-grown ingredients, and we try our utmost to ensure that our packaging is either made from recyclable material or is recyclable.

We cycle to work, compost our teabags and even give out biodegradable and reusable cutlery and cups made by Vegware at tasting sessions. But we’re always trying to improve.

WHY AREN’T ALL OF YOUR PRODUCTS ORGANIC?

One reason is that choosing Organic certified ingredients means we have very little choice in the range and quality of foods we buy. The soaring cost of organic ingredients is also responsible for limiting our choice further. It’s clear, for instance, that we can buy the highest quality traditional variety apples that are farmed sustainably by a responsible farmer we know well, dried with no preservatives or sweeteners, and that taste better than other Organic dried apples, and are cheaper. In this case we would rather use the conventional apples. We look at all ingredients we use with this discipline.
Another reason for this is that, when grown sustainably in their natural habitat, it’s entirely possible for there to be no discernible difference between the Organic certified & conventional ingredients, other than the cost. This applies to our porridge oats, which are exclusively Scottish, and from the same mill as our organic oats. In this case it makes more sense to us to select conventional oats that are sustainable and do not compromise our ethics or the taste of the food.
Furthermore, for a food to be certified Organic it must contain more than 95% Organic ingredients. Some of our conventional foods still contain Organic ingredients, but only those that need to be Organic to meet our demands for sustainability, ethics and taste, however in this case the food can’t be called Organic.
We have only used non-organic ingredients when we are satisfied that our demand for ethics, sustainability and taste are met. We do not take the decision to produce either Organic or non-Organic foods lightly and it is a topic that will always remain very top of mind with the business.

WHERE TO BUY

WHERE CAN I BUY YOUR PRODUCTS?

Visit our Where to Buy page to see where our foods are stocked. Alternatively, you can order directly through our online shop.

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